Lotus Germany

By 2014, social networking services will replace e-mail as the primary vehicle for interpersonal communications for 20 percent of business users.

Greater availability of social networking services both inside and outside the firewall, coupled with changing demographics and work styles will lead 20 percent of users to make a social network the hub of their business communications. During the next several years, most companies will be building out internal social networks and/or allowing business use of personal social network accounts. Social networking will prove to be more effective than e-mail for certain business activities such as status updates and expertise location.

Eine der 5 Voraussagen. Ich höre förmllich meinen Kollegen @elsua, wie er seine Story vom Leben jenseits des E-Mail Posteingangs erzählt. Die Vorhersage passt auchhervorragend zu meiner gestrigen Rede auf dem Twittwoch in München.

Weitere Voraussagen:

- Social Software wird mobil
- Social Analysis wird immer wichtiger

Und: Eine Vielzahl von Projekten im Umfeld Social Software scheitert  - weil Sie von der IT getrieben werden?